Chowder

Chowder is a FinTech lease-purchase provider offering flexible payment options to cash- and credit-constrained homeowners. What started as an idea quickly grew into a company centered on its contractors, customers, and community. Their easy-to-use technology makes the process simple and accessible for this underserved market. 

Through the branding process, I developed a logo that spoke to this inclusive, innovative, and modern company. By playing with shape, color, and custom type, I was able to create an identity for Chowder that could reach all of their audiences. 

Role: Creative Director, Designer, and Developer
Studio: Freelance 

Art Direction
Branding
Copywriting
Print Design
Web / Digital Design
Collateral
Marketing / Social Media